Well let's see... You could level very fast to become a force to be reconed with in PVP.
You could develope your crafting skill to a high level and learn the formulas to make things like deadly attack, attack to gain mp, double attack rate, etc...
You could farm rep for even better gear maybe a kylin one day.
You could help other players in the game to achieve their goals.
You could organize a party to go into the tower and hunt for mats, mounts, scrolls, etc ...
You could flame people in world chat to see how many blacklists you can get on.
You can go on a one man killing spree, destroying everything you see. to see how wicked you can become.
You could start a guild and make it strong and take a town, or even better take control of the capitol from those annoying second legion posers.
